Privacy Policy

Red Royale operates this store and website, including all related information, content, features, tools, products, and services, to provide you with a curated and premium shopping experience (the “Services”). Red Royale is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, or make a purchase through our Services, or otherwise communicate with us. If there is any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will govern with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing or using any of the Services, you acknowledge that you have read and understood this Privacy Policy and agree to the collection, use, and disclosure of your information as described below.

Personal Information We Collect or Process

When we refer to “personal information,” we mean information that identifies, relates to, describes, or can reasonably be linked to you or another individual. Personal information does not include data that has been anonymized or de-identified.

Depending on how you interact with the Services, where you live, and what is permitted or required by law, we may collect or process the following categories of personal information:

  • Contact details: name, billing and shipping address, email address, and phone number
  • Financial information: payment card details, transaction details, payment confirmation, and related payment information
  • Account information: username, password, preferences, and settings
  • Transaction information: products viewed, added to cart or wishlist, purchased, returned, exchanged, or cancelled, and purchase history
  • Communications: information you provide when contacting us, including customer support inquiries
  • Device information: IP address, browser type, device identifiers, and network information
  • Usage information: how you interact with and navigate our Services

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you, such as when you create an account, place an order, or contact us
  • Automatically, through your use of the Services, including via cookies and similar technologies
  • From service providers who help us operate the Services on our behalf
  • From partners or other third parties, where permitted by law

How We Use Your Personal Informatio

We may use your personal information for the following purposes:

Provide, Personalise, and Improve the Services

To process payments, fulfill orders, manage accounts, arrange shipping, facilitate returns and exchanges, remember preferences, enable reviews, and deliver a tailored shopping experience — including product recommendations.

Marketing and Advertising
To send marketing and promotional communications and display relevant advertisements on our Services or other platforms, based on your interactions and purchase history.

Security and Fraud Prevention
To authenticate accounts, secure transactions, detect and prevent fraudulent or unlawful activity, and protect the integrity of our Services. You are responsible for keeping your account credentials confidential.

Communicating with You To provide customer support, respond to inquiries, and maintain our relationship with you.

Legal and Compliance Purposes
To comply with applicable laws, respond to lawful requests, enforce our terms and policies, and protect the rights and safety of Red Royale, our customers, and others.

How We Disclose Personal Information

  • With Shopify, service providers, and vendors that assist with payment processing, analytics, fulfillment, shipping, IT services, and customer support
  • With marketing and advertising partners, in accordance with their privacy policies, to provide personalized advertising
  • With third parties at your direction or with your consent, such as delivery partners or social media integrations
  • With affiliates or within our corporate group
  • In connection with business transactions, legal obligations, or to protect our rights and the rights of others

Depending on your location, you may have the right to opt out of certain targeted advertising practices.

Relationship with Shopify

Our Services are hosted by Shopify. Shopify collects and processes personal information about your interactions with our store to provide and improve the Services. Information submitted through the Services may be transferred to Shopify and other third parties located outside your country of residence.

Shopify may process your personal information to provide enhanced features, including personalized advertising. In these cases, Shopify is responsible for processing your data and responding to requests regarding your rights. To learn more, please review the Shopify Consumer Privacy Policy and visit the Shopify Privacy Portal.

Third-Party Websites and Links

Our Services may include links to third-party websites or platforms. We are not responsible for the privacy practices, content, or security of those third parties. Any information you share on external platforms may be visible to others and is governed by their policies.

Children’s Data

The Services are not intended for children, and we do not knowingly collect personal information from individuals under the age of majority in their jurisdiction. If you believe a child has provided us with personal information, please contact us to request deletion.

Security and Retention

While we take reasonable measures to protect your personal information, no system is completely secure. Information transmitted over the internet may not be fully secure.

We retain personal information only as long as necessary to provide the Services, comply with legal obligations, resolve disputes, and enforce our agreements.

Your Rights and Choices

  • Access or request information about your personal data
  • Request deletion of your personal data
  • Request correction of inaccurate data
  • Request a copy of your data or data portability
  • Manage marketing communications (unsubscribe at any time)

We may need to verify your identity before processing requests, as permitted by law. We will not discriminate against you for exercising your rights.

Complaints

If you have concerns about how we handle your personal information, please contact us. You may also have the right to lodge a complaint with your local data protection authority.

International Transfers

Your personal information may be stored or processed outside your country of residence, including in the United States or the United Kingdom. We take reasonable steps to ensure overseas recipients protect your information in accordance with applicable privacy laws.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.